MG Rover > Case Study
Information when we need it
Decreased costsMG Rover was the last independent mass-production producer of the British motor industry. MG Rover required a better way of collating and processing information from their dealerships events team operating throughout the UK and working with over 200 dealerships.
The Solution:
With hundreds of dealerships in their network, MG Rover needed instant feedback from over 300 events being delivered every month. With every event involving contact with customers and a set of predefined criteria to measure the success. We created a web based time and event management system that enabled the event team to plan their time and record the performance of the events. This was combined with a corporate level reporting system to allow the MG Rover management to drill down into their performance to the minute.
The Outcome:
The MG Rover team were delighted with the quality and accuracy of the information they received, saving over £30000 per year in administration costs.
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Technology Solutions To Business Problems